
Allied Bank content SEO
One of Pakistan's largest banks ranked for its own name and little else. What happened when the first content cohort targeted the questions customers ask before they are ready to open an account.

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One of Pakistan's largest banks ranked for its own name and little else. What happened when the first content cohort targeted the questions customers ask before they are ready to open an account.


A Dubai proptech challenger could not outspend the portals on the results page, so we competed where the portals were not looking: inside the answers ChatGPT, Perplexity and Gemini generate.

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