We design and ship gamification systems for marketing funnels, product onboarding, loyalty programs, and corporate learning. Real reward loops, real conversion lift, no plastic spin-wheels glued onto the homepage.
Marketing leads have a problem. Forms convert at 2 to 4 percent. Webinars sit at 12 percent show-up. Onboarding emails get half-opened. The cost of getting a stranger to do something useful keeps rising. Gamification is one of the few interventions left that consistently doubles those numbers without doubling the budget. We pick the mechanic that fits your KPI, build it on production-grade infra, and run the creative pipeline that keeps it converting after launch week.
Three questions, twenty seconds. We map your answers to the archetype that fits your team, your KPI, and your audience. The recommendation at the end is the same one we would ship for a paying client.
What metric is on your scorecard this quarter?
Multi-step quizzes that segment, score, and route. 4 to 8 times the conversion of a static form when matched to a real personalisation payoff.
Wheels, scratch cards, and mystery-box reveals tied to email capture. Best for e-commerce, lead magnets, and event registration.
Public rankings, time-limited challenges, and team competitions for community products, sales contests, and referral campaigns.
Daily-login rewards, habit streaks, and consecutive-day bonuses. Lifts D7 retention 15 to 30 percent on apps that earned the daily-use claim.
Loyalty programs that earn, not loyalty programs that bribe. XP, levels, badges, and tier unlocks tied to behaviours that move revenue.
Two-sided rewards, group-buy unlocks, friend invites baked into onboarding. The growth side of every Temu and Duolingo playbook.
Branching scenarios, interactive videos, and skill trees for compliance, sales enablement, and onboarding. Cuts training time 30 to 50 percent without cutting retention.
QR-triggered AR experiences and on-pack scavenger hunts for FMCG and retail. Turns physical product into a measurable acquisition channel.
Gamification is not set-and-forget. The reward weights, copy, and cadence that converted in week one stop converting in week six. We ship every program with the same agent stack we run on our own funnels, so the mechanics keep tuning themselves against fresh data instead of waiting for the next quarterly review.
Adjusts spin-wheel slot probabilities, quiz scoring thresholds, and streak bonus values against conversion data.
Produces 20 to 50 copy variants per surface (CTA, reward reveal, streak prompt) and assigns them to live tests.
Flags steps in the game flow where users churn, and proposes the smallest fix (copy, animation, reward size) to test next.
Watches for bots farming spin-wheel rewards, referral-link self-invites, and anomalous streak patterns.
Specific numbers from specific engagements. We can walk through unabridged case studies on the strategy call.
Not a list of logos, a list of categories where we already speak the language and know the funnel.
Month-to-month. Cancel anytime. All tiers include a dedicated delivery lead.
One mechanic, one funnel. Quiz, spin-wheel, or scratch reveal wired into your existing stack.
Two to three connected mechanics with the agent stack tuning weekly.
Full gamification platform across marketing, product, and L&D.
All tiers include the AI tuning agents. No setup fees. Migration off retainer is one click.
The best outcomes come from stacking programs. Here's what pairs well with this one.
A 30-minute call. We map your goal, audit what exists, and come back with a scoped plan, usually within 72 hours.
