What Does a Social Media Marketer Do?

What is a Social Media Marketer? Responsibilities of a Social Media Marketer Social Media Marketer: Day to Day Operations Key Metrics for Social Media Marketers What Makes a Good Social Media Marketer? Partner with Cubitrek Conclusion Social media has become an undeniable force in our lives. But for businesses, it’s more than just a place […]

What is Link Popularity? (& How to Improve it)

What is Link Popularity In SEO? Why Link Popularity Matters Evolution of Link Popularity Two-Step Process to Increase Your Link Popularity Step #1 Content Creation – Great Content Earns Links Step #2 Content Promotion – Get discovered, get chosen. Conclusion Have you ever felt like your website is shouting into the void of the internet, […]

Understanding E-A-T in SEO: Expertise, Authoritativeness, and Trustworthiness:

How Does Google Define E-A-T and E-E-A-T? What Can You Do to Improve E-E-A-T? Final Thoughts The term “E-A-T” is often thrown around carelessly, and many people need clarification regarding its real meaning. Additionally, questions like: What’s ‘eat in SEO’? and’ Give me information regarding the latest ‘Google Eat update’? will all be answered in […]

The Chunking Dilemma: Fixed-Size vs. Semantic Splitting in SEO

Seo concept illustration

The Mechanics of Machine Reading: The Pre-Generation Phase The Old Guard: The Brute Force of Fixed-Size Chunking Why does it fail SEO: The Technical Hook: Recursive Splitting & Why Formatting is Your API The Argument: Bad Formatting Breaks Logical Chunks The Solution: Optimise for the Parsing Layer Actionable Engineering Strategy for SEO: Frequently Asked Questions […]

The 2025 Guide to Google Algorithm Updates: What You Need to Know:

June 2025 Spam Update Scaled Content Abuse Expired Domain Abuse Site Reputation Abuse What can you do? 2025 Core Update Other Latest Developments in SEO Next Paint Author Entities Final Thoughts Just over two years ago, AI-generated content was still considered experimental. Now in 2025, it’s part of mainstream content strategies. Google has announced important […]

Top SEO Trends to Watch in 2025

latest seo trends 2025

Learn how to optimize your Google Ads campaigns to boost performance and get the highest return on investment. This guide covers key strategies, tips, and best practices for better ad results.